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The San Francisco Bay Area kicked off Super Bowl 50 in a different way this year. A leading provider of literacy solutions for K-12, myON partnered with the 50 Fund and Tuck’s R.U.S.H. for Literacy for a 3-day weekend event to create awareness around literacy. The business unit of Capstone donated more than 5,000 digital books to 100 Bay Area elementary schools, helping to expand the reading palette for young minds.

myON was pleased to provide unlimited access through a free, shared account to digital books for independent reading to 500 families in San Francisco, Santa Clara, San Mateo, Alameda, Contra Costa, Marin, Solano, Sonoma, Napa, Santa Cruz, Sacramento, and Monterey. The shared account was activated on January 31 and will remain available through August 31, 2016. Access is available to all children who are not already using their own school-assigned accounts to read with myON.

Bay Area users have unlimited access to myON’s digital literacy platform from home, the library, school, and even on the road. Digital books like the ones myON provides are changing the classroom and literacy landscape.  There is no waiting for books and no limit to the number of times readers can access the same book. Students can use the same ones at school and home- or really from anywhere – simply using a login. Digital books mean students have less material items to lug around and less opportunity to lose or forget a book. Another positive: this view of text helps readers who struggle with printed text and provide new possibility for students to engage.

Since its 2011 launch, myON has earned national recognition for its innovative approach to providing students with 24/7 online and offline access to a virtual library of books that are personalized to match their reading levels and their interests.

It is remarkable to see how many families are able to benefit from myON’s donations. I anticipate we will continue to hear more and more about digital books as the expanded view of text aligns with the vision of a 21st century learner.